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Thursday
09Apr2009

Network Marketing And Internet Network Marketing-What's The Difference

Network marketing is like the black sheep of the marketing industry. Over the years, innovative marketers have devised a number of ways to market products and network marketing is one of them. However, over time, network marketing was the one type of marketing that was successful yet looked down upon.

Network marketing is basically the process of creating a network of people who will sell a certain product. Since you are creating the network, you will somehow gain from their sales. There are a number of different ways to do network marketing; however, pyramid schemes are the most popular style of marketing. In a pyramid marketing scheme, people sign up to sell a product. Then, they recruit other people to sell the product and they get paid a small commission for every sale made by that person.

A pyramid scheme is great for anyone at the top of the pyramid. However, people at the bottom of the pyramid need to make a lot of sales in order to make some money. This is the reason why it has gotten such a bad name. Typically, companies with a low advertising budget indulge in network marketing. The products sold are not of a high quality and as the network grows, sales dry up, because odds that that your competition has gotten to the person you’re trying to sell to. In order to be successful, you have to target your own acquaintances and after you are done trying to sell to them, you either have to go door to door or indulge in a heavy socializing campaign in order to make more friends. Unless you can get other people to join the pyramid and make a commission off their sales, you won’t succeed.

Network marketing is very different from Internet Network Marketing. Unlike network marketing, you have a much better chance at making more money by doing internet network marketing and it is much easier, more fun and takes more skills, so not anyone and everyone can do it. Your sales depend on your marketing planning and efforts.

When you do internet network marketing, you have to do the following:

 

- Build a network of friends in the niche you’re trying to promote.

- Become friends with people in the network.

- Drive traffic to your website, where you sell products.

- Keep adding more people to your network.

At the end of the day, network marketing on the internet takes a little bit more expertise as it pertains to internet marketing and website building. Another advantage is that at some point, you can automate your processes and focus on selling new products. If you keep doing that, you will be able to sell more products to more people with less effort. The payoff is definitely better than regular network marketing.